Run your whole forecourt without the spreadsheets.
Type a reg plate — DVLA specs and full MOT history fill in seconds. Record a sale, raise a VAT invoice with one click. Stock, CRM, workflow and analytics in one place, built for UK independent dealers.
From £49/month · 14-day free trial · no card required
Built for UK dealers — explore dealer management software, car dealer CRM, and our blog. Or book a live demo.
Built for the day-to-day of a UK forecourt
Common questions, quick answers
No credit card needed?
Correct. Start your 14-day free trial without entering any payment details. When the trial ends, choose a plan — or don't. No automatic charges, ever.
What if I'm still on spreadsheets?
Most dealers are. You can migrate at your own pace — add your stock, invite your team, and run both in parallel until you're ready to switch. We help you get set up.
Will it work for my size?
DealerPilot is built for independent UK dealers with 10–200 vehicles. Not a car supermarket tool scaled down — designed from scratch for forecourts like yours.
See it work before you commit
Three of the jobs you do every day, done the DealerPilot way. Click around — it’s the real flow.
Tap a plate — watch it fill from DVLA.
No more retyping specs off the V5C. Enter the plate and DealerPilot pulls the make, model, full MOT history, tax status and more — so a car is on your forecourt system in under two minutes.
Pick a plate to see the record build itself.
How DealerPilot compares
Spreadsheets are free but chaotic. Traditional dealer systems are built for supermarkets. DealerPilot is built for you.
Add a car from its reg plate
DVLA + MOT auto-fill in under 2 minutes
One-click VAT margin-scheme invoices
Designed for 10–200 vehicle forecourts
not a car-supermarket tool scaled down
Whole team sees live prep status
Plain-English AI assistant
Priced for an independent — no lock-in
from £49/mo, cancel anytime
Ready to run your dealership in one place?
Does it pay for itself? Do the maths.
Move the sliders to match your dealership. See the staff time you’d get back — and how it stacks up against the monthly price.
Estimate only. Assumes DealerPilot automates ~45% of the admin you described (DVLA auto-fill, one-click VAT invoicing, no re-keying between tools).
Built for independent UK car dealerships
DealerPilot is designed for used car dealers and car dealership teams - not for large groups or consumer marketplaces.
Independent UK car dealers
Small to medium used car dealerships running the show without a big group behind them.
Roughly 10–200 vehicles
Enough stock to need proper systems, not so much that you need enterprise-only tools.
Spreadsheets, WhatsApp, or notebooks
If you’re juggling tools and losing track of follow-ups and prep, DealerPilot is built for you.
Dealers who want simpler and more useful
Something modern and operationally useful — without the complexity of traditional dealer software.
Everything your dealership needs — done better
Purpose-built for UK car dealers. Each feature answers one question: what does this help you do better?
Vehicle Inventory
Know exactly where every car is — from acquisition to showroom. MOT, service history and prep status at a glance, with DVLA lookup so you stop retyping the same details.
Workflow Pipeline
See what’s stuck and what’s moving. A visual 3-stage pipeline — Incoming → In Preparation → Ready for Sale — with blockers and rush flags in real time, or ask the AI for status in plain English.
Sales & Invoicing
Close deals and get professional VAT invoices out in seconds. Record sales, part-exchanges and finance — no more manual PDFs or missing paperwork.
Customer CRM
Never lose a lead. Every customer, note and follow-up in one place so your team always knows who said what and what’s next.
Analytics & Insights
Make decisions on real numbers, not gut feel. Revenue, margins, sales trends and staff performance at a glance.
Battery Management
Never let a car go flat on the forecourt. Smart rotation keeps batteries topped up so you’re not jumping cars on sale day.
Appointments & Reservations
Schedule test drives and reserve vehicles without double-booking or missed handovers. Valet and forecourt in one place.
Bookings & Reminders
Never miss an MOT or service date. Automatic alerts for due dates and stuck vehicles so nothing slips through.
My Tasks
Every staff member knows their prep jobs and priorities. No more “who was doing that?” — one task board per person, real-time status.
Valet View
Valet staff see only what they need: every vehicle in prep, location and priority. No full dashboard access required.
Staff Commissions
Commission worked out automatically on every sale — vehicle, warranty and finance bonuses. Transparent per-person totals, one-click payout report, CSV export.
Finance Companies
Your finance panel in one place. Track who arranged each deal, finance penetration and payouts — no more digging through emails at month-end.
Looking for a specific solution? Explore used car dealership software, car dealership CRM, or dealer management system UK.
AI that actually helps your dealership
Practical dealership intelligence for daily ops — faster admin, smarter follow-up and answers in plain English. No buzzwords, just useful.
- Get instant answers about stock, sales, workflow and reminders — no digging through screens
- Search vehicles, customers and reservations by typing or speaking what you need
- Book appointments and log customer interactions from the same chat
- Update vehicle details and tick off prep tasks without switching context
- Navigate the app in plain English — e.g. “Take me to workflow” or “Which vehicles need MOT this month?”
Included in Professional and Enterprise. Powered by GPT-4o · ⌘K anywhere · Role-aware · Rate-limited for fair use
Which vehicles need MOT this month?
Here are vehicles with MOT due in the next 30 days:
2 vehicles · Tap a row to open details
Try the AI and full platform free for 14 days.
Run your forecourt from your pocket
The full dealership in your hand. Add stock by scanning a plate on the pitch, clear your task list on the move, and check the numbers between viewings.
- Scan a plate with your phone camera — DVLA fills the rest
- Your day’s tasks, handovers and bookings in one diary
- MOT, service and battery reminders that follow you off the forecourt
- Reveal revenue, margins and commissions with a tap
Diary
+ TaskAdd a vehicle
Scan the plate
Point the camera — we’ll fill the rest from DVLA
AI + DVLAor type the reg
Commissions
Team report · July 2026
By staff
Up and running in minutes
No complicated setup. No training required. We’ll help you get started — personal onboarding support so you’re up and running quickly.
Sign up in 2 minutes
Create your account, name your dealership, and invite your team. No setup fees, no contracts.
Add your inventory
Enter a registration plate and we auto-fill from DVLA. MOT history, specs, and more — instantly.
Manage everything
Track vehicles through your workflow, record sales, manage customers, and watch your analytics grow.
Simple, transparent pricing
14-day free trial on all plans. No credit card required.
Free trial: 10 vehicles, 2 staff — then pick a plan below. Annual billing available — save when you pay yearly.
Essentials
Starter
Micro dealers or trying DealerPilot
- Up to 25 vehicles
- 2 staff accounts
- Vehicle inventory management
- Sales recording & invoicing
- Customer CRM
- DVLA & MOT auto-lookup
- Email support
Best for growing dealers
Professional
Full toolkit with AI and workflow
- Up to 50 vehicles
- 5 staff accounts
- Built-in AI (GPT-4o)
- My Tasks & Valet View
- Everything in Starter, plus:
- Workflow management
- Analytics & insights
- Battery management
- Smart reminders
- Finance company database
- Activity audit log
- Priority support
Advanced operations
Enterprise
Larger teams & multi-site
- Unlimited vehicles
- Unlimited staff
- Built-in AI (GPT-4o)
- My Tasks & Valet View
- Everything in Professional, plus:
- Custom integrations
- Dedicated account manager
- Phone & video support
- SLA guarantee
Start with a 14-day free trial. No credit card required.
Built hand-in-hand with early UK dealers
We’re young, and honest about it. That’s the upside: join now and you help shape the product — with pricing and access you won’t get later.
Founding price, locked
Lock in early-access pricing and keep it for as long as you stay — even as we add features.
A direct line to the team
Talk to the people building it. Real answers, fast — not a ticket queue.
Shape the roadmap
We build around how UK independents actually work. Your requests move up the list.
Hands-on migration
We help move your stock and team across from spreadsheets — you’re not on your own.
Be one of the first dealers we feature here.
We’d rather show real dealers than stock photos. Start your trial or book a demo — if DealerPilot earns it, we’ll ask (with your blessing) to share your story.
Still weighing it up? See it on your own cars.
Book a 15-minute walkthrough — we’ll add one of your vehicles live and answer honestly whether it fits. Or dive straight in with a free trial.
14 days free · No credit card · No commitment
Frequently asked questions
Quick answers to common questions. Still have one? Get in touch.
Yes. DealerPilot is built for independent UK used car dealers, from micro operations (Starter plan, up to 25 vehicles) to growing and larger car dealerships. If you run roughly 10-200 vehicles and want one place for stock, sales, CRM and workflow, it is designed for you.
Book a live demo
Pick a slot that suits you — no waiting for an email back.
- A 15-minute walkthrough with a real person — no slides, your questions
- We add one of your own cars live from its reg plate
- Straight answer on whether DealerPilot fits how you work